Welcome. My name is Marta Krawczyk, I’m a digital marketer and consumer psychologist. I help small companies and startups promote their products using online advertising, search engine optimization and web analytics, so they can increase and measure traffic and conversions. I also write articles explaining digital marketing concepts to non-marketers, to make them more accessible and useful in everyday (real) business.

How can I support your business

SEM & Display Ads

Serch Engine Marketing (SEM) is about a promotion in popular search engines, such as Google or Bing. Display Ads show on the topic-related websites. PPC and PPM campaigns are the most time and cost-effective types of online promotion.
More about SEM

Remarketing Campaigns

Remarketing campaigns enable you to show specially crafted ads to people who have visited your website or used app. Often called a Holy Grail of PPC, because of exceptionally high CTRs and Conversion Rates.
More about Remarketing Campaigns

Social Media Advertising

Advertising on social platforms, such as Facebook, Instagram, Twitter and Pinterest. One of the major benefits of this type of advertising is that you can take advantage of the users’ demographic, interest and online behavior information, and target your ads appropriately.
More about SMA

E-commerce PPC Advertising

E-commerce businesses have unique needs when it comes to generating traffic. As an owner of two online shops I consider myself an insider and an expert in the topic of e-commerce-specific marketing demands. I can plan, prepare and manage your digital campaigns.
More about E-commerce Ads

Digital Marketing Strategy

A long-term plan for all of your online marketing channels and activities. Marketing based on a one-size-fits-all approach is an unsuccessful and a very costly strategy. You need to choose and enhance a presence in the right type of media for your business. You don’t have to be everywhere. More is not better.
More about strategy


Web Analytics

A well-handled web analytics platform can be an enormous source of valuable information about where your traffic comes from and which channels most contribute to conversions. You can create and measure sales funnels, track goals and create remarketing lists.
More about analytics

I am a PPC professional certified by Google, qualified to help you grow your business on the web using Google AdWords, especially Search and Google Shopping PPC Ads.

Why work with me

As a marketer and a consumer psychologist, I can create a comprehensive strategy for your brand that will make all of your marketing efforts far more effective. Based on that strategy I would select optimal tools and channels for online promotion. It’s not true you have to be everywhere. It’s also an exaggeration that marketing needs to cost a lot of money. Not anymore.

Brainy Articles about Digital Marketing

Some of my Clients